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4 Considerations For Local SEO

Kristian Liddiard • June 26, 2022

LOCAL SEO MATTERS MUCH MORE THAN YOU THINK

If you're a small business owner, then you know that it's important to focus on local SEO. After all, if you can't be found by potential customers in your area, then you're missing out on a lot of business. But what are the reasons why you should focus on local SEO? Here are four of the most important ones. 


1. More people are using their smartphones to search for local businesses than ever before

Local SEO is more important than ever for small businesses. A recent study showed that more people are using their smartphones to search for local businesses than ever before. This trend is only going to continue, so it's important for businesses to make sure their website is optimised for local search. There are a few things businesses can do to improve their Local SEO. First, they should make sure their website is mobile-friendly and loads quickly. Second, they should include their business name, address, and phone number on every page of their website. Third, they should create Local SEO-friendly content that includes their city and state. By taking these steps, businesses can ensure that they're visible in Local SEO results and reach more customers.


2. Google is giving preferential treatment to websites that rank high in local search results

Local SEO has become increasingly important in recent years, as more and more businesses focus on attracting customers from their immediate area. And it seems that Google is taking notice: the search engine has been giving preferential treatment to websites that rank high in local search results. This means that if you want your website to be seen by potential customers, it's important to invest in Local SEO. There are a number of ways to improve your Local SEO, including optimising your website for specific keywords, creating Local landing pages, and claiming your Local business listings. By taking these steps, you can ensure that your website appears at the top of local search results, where it's sure to be seen by potential customers.


3. Most people won't bother looking past the first page of search results, so it's important to be there

Local SEO is a process by which businesses make their websites more visible in location-based searches. By optimising their site for relevant keywords and phrases, businesses can ensure that they appear on the first page of search results. This is important because most people won't bother looking past the first page of results. Local SEO can be a complex and time-consuming process, but it's worth it if it means being seen by potential customers. There are many different factors that go into Local SEO, but some of the most important include title tags, meta descriptions, and backlinks. By paying attention to these elements, businesses can make sure that their site is visible to those who are searching for what they have to offer. Local SEO is an essential piece of any good marketing strategy, and those who invest in it are likely to see a significant return on their investment.


4. Local SEO is becoming increasingly complex, so it's important to partner with an experienced agency

Local SEO is an important part of any business's online presence. After all, if potential customers can't find you, they can't do business with you. However, Local SEO is becoming increasingly complex as Google continues to evolve its algorithms. For example, Google Maps is now a major factor in Local SEO ranking. This means that businesses need to ensure their listings are accurate and up-to-date. partnering with an experienced Local SEO agency can be a great way to make sure your Local SEO game is on point. The right agency will have the knowledge and expertise to help you navigate the ever-changing landscape of Local SEO. So if you're looking to get the most out of your Local SEO efforts, consider partnering with an experienced agency.


Focusing on local SEO is important for a number of reasons. First, it helps you to reach more potential customers in your area. Second, it can help you to rank higher in search engine results pages (SERPs). Third, it can help you to build trust with potential customers. Fourth, it can help you to stand out from the competition. If you need help with your local SEO strategy, get in touch with us today. We’d be happy to help!


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